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Demographic analysis, the statistical description of human populations, is a tool used by government agencies, political parties, and manufacturers of consumer goods. Polls conducted on every topic imaginable, from age to toothpaste preference, give the government and corporations an idea of who the public is and what it needs and wants. The government's census, which is conducted every ten years, is the largest demographic survey of all. Today demographic is also being used as a noun; so, for example, TV advertisers are constantly worrying about how to appeal to "the 18-to-24-year-old demographic".
Examples of demographic in a Sentence
Meridith Alexander, Forbes, 5 Nov. 2024
That demographic is widely believed to have contributed to his victory in 2016.
—Ashley Schwartz-Lavares, ABC News, 5 Nov. 2024
Jasmine Cui, NBC News, 10 Nov. 2024
Everyone talks about the demographic problem the Chinese face.
—Foreign Affairs, 7 Nov. 2024
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Dictionary Entries Near demographic
Cite this Entry
“Demographic.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/demographic. Accessed 30 Nov. 2024.
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demographic
adjective
ˌdem-ə-
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