miss its/the mark
idiom
: to fail or be wrong
Their estimates completely missed the mark.
The ad campaign was supposed to appeal to young people but it missed the mark.
Examples of miss its/the mark in a Sentence
Recent Examples on the Web
But in reality, open-door policies sometimes miss the mark, creating a gap between leadership and employees.
—
Dr. Diane Hamilton, Forbes, 4 Nov. 2024
Until the dust settles from such debates, posts like Meta’s will continue to miss the mark.
—Wes Davis, The Verge, 12 Oct. 2024
Without women in tech, companies are at risk of making serious oversights that can cause products to miss the mark with women consumers.
—Sue Harnett, Forbes, 24 Oct. 2024
Traditional housing approaches prioritizing permanent solutions, often miss the mark.
—Andy J. Semotiuk, Forbes, 8 Oct. 2024
See all Example Sentences for miss its/the mark 
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Dr. Diane Hamilton, Forbes, 4 Nov. 2024
Until the dust settles from such debates, posts like Meta’s will continue to miss the mark.
—Wes Davis, The Verge, 12 Oct. 2024
Without women in tech, companies are at risk of making serious oversights that can cause products to miss the mark with women consumers.
—Sue Harnett, Forbes, 24 Oct. 2024
Traditional housing approaches prioritizing permanent solutions, often miss the mark.
—Andy J. Semotiuk, Forbes, 8 Oct. 2024
See all Example Sentences for miss its/the mark
Dictionary Entries Near miss its/the mark
Cite this Entry
“Miss its/the mark.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/miss%20its%2Fthe%20mark. Accessed 1 Dec. 2024.
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