counterprogramming

noun

coun·​ter·​pro·​gram·​ming ˌkau̇n-tər-ˈprō-ˌgra-miŋ How to pronounce counterprogramming (audio)
-grə-
: the scheduling of programs by television networks so as to attract audiences away from simultaneously telecast programs of competitors

Examples of counterprogramming in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Martha debuts on Netflix October 30, in some anti-Halloween counterprogramming. Bethy Squires, Vulture, 10 Oct. 2024 Gascón, meanwhile, simply doesn’t have the funds to launch counterprogramming. James Queally, Los Angeles Times, 21 Oct. 2024 The rest of the Fever’s first-round matchup is scheduled to take place on Wednesday and Friday (if necessary), avoiding marquee counterprogramming. Jacob Feldman, Sportico.com, 20 Sep. 2024 Activists will be joined by some Democratic lawmakers including Reps. Ayanna Pressley (D-Mass.) and Greg Casar (D-Tex.), in a counterprogramming news conference to challenge Netanyahu’s narrative and urge the Biden administration stop sending offensive weapons to Israel. Marianna Sotomayor, Washington Post, 24 July 2024 See all Example Sentences for counterprogramming 

Word History

First Known Use

circa 1966, in the meaning defined above

Time Traveler
The first known use of counterprogramming was circa 1966

Dictionary Entries Near counterprogramming

Cite this Entry

“Counterprogramming.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/counterprogramming. Accessed 28 Nov. 2024.

Last Updated: - Updated example sentences
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